"Everything changes - Opel" The idea for Opel utensils came to me while I was thinking about an advertisement for the Opel brand. The original concept was to create a video in which a family is sitting around a table, while through the window we see a family member—either a man or a woman—leaving for or returning from work. The person starts or parks a car (with the brand not visible), enters or exits the house, and joins the family at the table. A typical morning and evening scene of a happy family. In the morning, we see the children and parents sitting together, drinking tea or coffee from "Opel" cups. In the evening, the whole family is enjoying a delicious meal served on "Opel" plates. The video production was delayed because I decided it would be better to use real cups and plates instead of computer-generated ones. That turned out to be a challenging task. Fortunately, with the help of skilled craftsmen, my ideas were brought to life in the form of ...