"Everything changes - Opel"
The idea for Opel utensils came to me while I was thinking about an advertisement for the Opel brand.
The original concept was to create a video in which a family is sitting around a table, while through the window we see a family member—either a man or a woman—leaving for or returning from work. The person starts or parks a car (with the brand not visible), enters or exits the house, and joins the family at the table. A typical morning and evening scene of a happy family.
In the morning, we see the children and parents sitting together, drinking tea or coffee from "Opel" cups. In the evening, the whole family is enjoying a delicious meal served on "Opel" plates.
The video production was delayed because I decided it would be better to use real cups and plates instead of computer-generated ones. That turned out to be a challenging task. Fortunately, with the help of skilled craftsmen, my ideas were brought to life in the form of real utensils. Here are some photos of the work process and the final result.
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